AI in Social Media Marketing

Social media marketing is evolving rapidly with artificial intelligence (AI) as the game changer. “AI in Social Media Marketing” focuses on practical applications that empower you to achieve more with less effort. Whether you’re looking to create high-quality content, winning ads copywriting, optimize campaigns, or streamline workflows, this course equips you with actionable skills to stay ahead in the competitive digital landscape.

  • 2 Days
  • Face to Face
  • From RM 136.95/month

AI in Social Media Marketing

(Practical AI Strategies & Applications to Boost Your Productivity and Efficiency)

Course Highlights

1. Master Practical AI Tools

Learn to utilize cutting-edge AI tools for:

  • Content creation (text, images, videos).
  • Campaign optimization and ad targeting.
  • Automating repetitive tasks in social media management.
 

2. Real-World Applications

Hands-on exercises to:

  • Create AI-generated social media captions, ad copies, and hashtags.
  • Create AI-enhanced visuals for posts.
  • Analyze performance with AI-powered analytics tools.
 

3. Efficiency and Productivity Boost

Discover how AI can:

  • Automate routine tasks to save hours of work.
  • Increase content output without compromising quality.
  • Enable smarter decisions through actionable insights.
 

4. Case Studies

Learn from successful AI-driven social media campaigns across different industries to apply strategies effectively.


Who Should Attend

This course is designed for marketing professionals and SME business owners looking to enhance their social media marketing skills:

1. Social Media Managers: Optimize your workflow and results with AI.

2. Small Business Owners: Simplify social media marketing to focus on growth.

3. Marketing Professionals: Gain a competitive edge by leveraging AI.

4. Content Creators: Save time while creating engaging posts.

 

What You’ll Gain

By the end of this course, you will:

✔ Create eye-catching content using smart combination of AI tools 

✔ Automate repetitive tasks like scheduling posts and responding to queries.

✔ Analyze and enhance campaign performance using AI analytics tools.

✔ Craft AI-driven strategies that maximize ROI on social media platforms.

 

Course Outline

Introduction to AI in Social Media Marketing

  • The evolution of social media marketing with AI.
  • Overview of AI’s role in productivity and efficiency for social media.
  • Key benefits and impact of AI adoption in social media campaigns.
 

AI-Driven Content Creation and Curation

  • Exploring AI tools for content writing and ideation.
  • Techniques for crafting compelling captions, posts, and ad copies using AI.
  • Video script generation and storytelling through AI applications.
  • Hands-on practice: Generating posts and captions for Instagram, Facebook, and TikTok.
 

AI in Visual and Video Content Creation

  • Leveraging AI for high-quality visuals creation.
  • Dynamic video creation: Generating storyboards, adding subtitles, voiceover, music and enhancing visuals with AI tools.
  • Hands-on practice: Creating a complete post with AI-generated text, images, and videos.
 

AI-Powered Campaign Optimization

  • Introduction to AI-enhanced advertising and targeting strategies.
  • Using AI to optimize ad performance and reach the right audience.
  • Hands-on practice: Setting up and optimizing a Facebook or Instagram ad campaign using AI.
 

Enhancing Customer Engagement with AI

  • AI-powered chatbots for social media platforms.
  • Automating direct messages and comment responses for better engagement.
  • Case studies: Successful use of AI chatbots in customer service and sales.
 

AI Tools for Social Media Analytics

  • Understanding the role of AI in campaign performance measurement.
  • Tools for analyzing audience engagement and optimizing strategy.
  • Data-driven decision-making through AI-powered insights.
  • Hands-on practice: Measuring the effectiveness of a social media campaign with AI analytics tools.
 

Ethical Considerations in AI for Social Media

  • Ethical implications of AI in content creation and advertising.
  • Addressing bias and misinformation in AI outputs.
 

Preparing for the Future of AI in Social Media

  • Emerging trends in AI tools for social media marketing.
  • Future opportunities for enhancing productivity and creativity.
  • Preparing your business for the evolving AI landscape.
 

Real-World Case Studies and Applications

  • Success stories of brands leveraging AI for social media marketing.
  • Innovative uses of AI in marketing across sectors.
  • Group discussion: How to apply lessons learned to your business.

 

Your Trainer

Terrence Chung – Digital Business Strategist
  • B. Eng. (Computer Engineering) Hons (NTU) 
  • ACLP Certified Trainer (SUSS) 
  • Master of Business Administration (MBA) 
  • Doctor of Business Administration (DBA, 2026) 
  • Member of Adult Education Network (IAL Singapore) 
  • NTU Singapore Guest Lecturer 
  • Ngee Ann Polytechnic Adjunct Lecturer 
  • Singapore Media Academy Adjunct Lecturer 
  • HRD Corp Accredited Trainer 
  • 14 Years in Digital Marketing Consultancy

Course Details

Duration: 2 Days (9.30 AM – 5.30 PM)

Mode: Face-to-Face or Online (Zoom)

Location: Kuala Lumpur / Online

Fees: RM 2988 (Inclusive of materials and certificate)

 

Upcoming Sessions

20 – 21 February 2025 (Face to Face)

20-21 March 2025 (Online)

 

Enrol Now

Secure Your Early Bird Discounts
RM 2988
  • Hands-On Learning: Apply AI tools in real-world scenarios.
  • Expert Guidance: Learn from seasoned professionals in AI.
  • Post-Course Support: Ongoing mentoring for further learning.
Enrol Now
And Get Started To 20x Your Business & Team Efficiency
Early Bird

Easy Payment Available From RM 136.95/month via Credit Cards.

Speak to our course consultant