7-Day Certification · 100% Online · Beginner Friendly
Certified Professional in Digital Marketing
The complete digital marketing framework — from building your web assets, to generating traffic, to reading the results. One certification, seven days, entirely online.
- 7 Days
- 100% Online, Live via Zoom
- Beginner Friendly
- 100% HRD Corp Claimable
0% instalment available from RM 138.81/month. New cohorts start monthly.
- Format
- Live Online via Zoom
- Duration
- 7 Days
- Credential
- Certified Professional
- Trainer
- Terrence Chung
Why one certification, not five courses
Most digital marketing courses teach you one channel. This is the whole business system.
- 01 One-off social media ads courses that ignore your website and SEO entirely.
- 02 SEO-only courses that never touch paid traffic or analytics.
- 03 Expensive degree programmes that take years to complete.
- 04 In-house teams who each know one piece, but nobody sees the whole funnel.
This certification connects every piece — web assets, traffic and analytics — into one system you can run yourself, or manage confidently in others.
The curriculum
Seven days, one module a day
Each module builds on the last, ending with a capstone that ties the whole funnel together.
Website & Digital Asset Foundations
Building the web presence that everything else in this programme depends on.
SEO: Organic Traffic Generation
Keyword strategy, on-page optimisation and content that ranks on Google.
Search Engine Marketing (SEM)
Paid search campaigns structured for the highest possible return on ad spend.
Display & Video Advertising
Reaching massive audiences through the Google Display Network, at a stable cost.
Social Media Marketing
Facebook and Instagram campaigns that reach the right audience, not just any audience.
Web Analytics & Reporting
Reading your numbers like a strategist — not just glancing at a dashboard.
Capstone: Full Funnel Build & Certification
Assembling everything into one live campaign plan, presented for feedback, plus certification.
Who should attend
For anyone who wants the full picture
Your trainer
Terrence Chung
ACLP · MBA · HRD Corp Accredited
Terrence is a Digital Strategist with an honours degree in Computer Engineering from NTU and an MBA. He started training marketing professionals and business owners in 2012, and has since trained and coached thousands of individuals across industries.
“Massive traffic means massive awareness, with potential for massive revenue — if you know how to connect the pieces.”— Terrence Chung
- B.Eng. (Computer Engineering) Hons, NTU Singapore
- Master of Business Administration (MBA)
- Doctor of Business Administration (DBA, 2026)
- HRD Corp Accredited Trainer
- ACLP Certified Adult Educator (SkillsFuture Singapore)
- Guest Lecturer, NTU Singapore
- Adjunct Lecturer, Ngee Ann Polytechnic & Singapore Media Academy
- 14+ years in digital marketing consultancy, training since 2012
Programme fee
One bundled price for all seven modules
All 7 modules, bundled
RM 4,997
vs. RM 13,979 attending each module separately
100% HRD Corp claimable. 0% instalment available from RM 138.81/month over 36 months.
Sending more than one colleague? Ask us about company rates, or consider our Corporate In-House Training instead.
See in-house options- Duration
- 7 Days, one module per day
- Mode
- 100% Online, delivered live via Zoom
- Included
- Live instruction, virtual classroom materials, assignments and certificate
- Funding
- 100% claimable under HRD Corp, subject to approval and your available levy
- Payment
- Full payment or 0% instalment from RM 138.81/month (36 months)
Fees exclude SST where applicable. We provide the syllabus, trainer profile and quotation your HR team needs for the grant application.
Before you enrol
Common questions
Is this delivered online, live or self-paced?
It's delivered live, online via Zoom. Course materials and assignments are also shared in a virtual classroom, so you can interact directly with the instructor and your coursemates, not just watch pre-recorded videos.
Do I need any prior experience to join?
No. The programme is designed to be beginner friendly and takes you from building your first web asset through to reading a full campaign's analytics.
Is the RM 4,997 fee genuinely discounted?
Attending all 7 modules individually as separate 1-day masterclasses would cost RM 1,997 each, or RM 13,979 in total. As one bundled, 7-day certification, the fee is RM 4,997 — a saving of over 60% against attending each module separately.
Can I pay in instalments?
Yes, a 0% instalment plan is available from approximately RM 138.81 a month via credit card, over 36 months.
Is this HRD Corp claimable?
Yes, subject to approval and your company's available levy balance. We provide the documentation your HR team needs for the claim application.
What will I actually be able to do once I'm certified?
You'll understand and be able to execute the full digital marketing cycle for a business — from building the web assets, to generating traffic through SEO, paid search, display and social, to reading the analytics and knowing what to fix next.
Become the person your business turns to for digital marketing.
New cohorts start monthly — live online, small class sizes.