This course is design for marketing executives and management who would like to tapping on the latest strategies in social media marketing and artificial intelligence (AI) with the objective to 10x the efficiency in managing their social media marketing and get fast results.
In this course, learners will learn the roles of AI and its capability in social media marketing and communications. They will learn the applications of AI in crafting highly targeted ads using intelligence, selection of ads material using big data, ads design using AI tools and audience targeting that align with their marketing objectives.
Learners will also get the chance to learn how to set up ads campaigns correctly (extremely important) with the right objectives, brand guidelines, and platform policy.
This intensive 2-day course covers the important aspects of social media marketing, from social media branding and communications to ads copywriting, split testing and campaigns performance.
No prior experience in Social Media is required to attend this training course. Our trainers are experienced in delivering the knowledge and skills regardless of your competency level.
What Can You Expect From This Course
- Trainers who are industrial practitioner from social media marketing agency currently
- Up to date syllabus and contents
- Real social media case studies to be discussed in class
- Effective and proven social media marketing strategies backed by real data
- Questions about your own social media marketing campaign to be addressed
What Will You Learn From This Course
- The most efficient way to kick start and keeping high momentum of social media marketing
- Conceptualise and orchestrate a winning social media marketing campaign
- Leveraging AI applications for social media marketing
- Convert your target audience to leads and customers
- Analyse your competitors on social media platform and crush them
- Create automation to build leads generation machine
Instrutor’s Profile
Terrence Chung
Course Content
What Our Past Participants Have To Say
Very insightful as we can give clearer instruction to our digital agency and we learn useful tricks when doing the media buy ourselves.
This course share with me many things can be done on Facebook & Google Search at a fraction of the cost that has been spent via agencies. Learnt many rules of digital marketing & how to bend but not break them
I did not have a clear understand of the scope of being in Digital Marketing. This 2-day class has put that altogether and gave me an idea of where I want to head in this field.
I gained practical guide, tips & tricks for me to immediately apply onto my work. Overall, I will highly recommend this course to my friend. Well done and thank you.
This course share me a lot knowledge about Facebook marketing and SEO. I trust I can get more conversion after this. Highly recommend for others. Thanks.
Very Beneficial. Learned a lot and very applicable to my current job.
A better of understanding on Digital Marketing. Now I know we can implement digital marketing ourselves, even without going through vendors, or at least being more knowledgeable while working with any to ensure we maximize our marketing budget.
Got some good info about Facebook marketing & SEM. Especially found the SEO parts useful. I’m more of an editorial person than marketer, so I found the marketing aspect of the course a good learning experience. Thank you!
This is very effective course, it cover alot Google Adwords, SEO, Facebook ads feature. I have a clearer picture on how do these site are working. and the best part of the class is, you guys have cover alot real case studies, and it is extremely useful for us to know what to do, and what feature will helps us to drive the maximum benefit.
Registration
Date: 27 – 28 September 2024
Durations: 2 days (9.30 am – 5.30 pm)
Venue: Zoom (Remote Online Training)
Course Fees (HRDF Claimable): RM 1980 (Early Bird)
As seats are limited, please take note that registrations are accepted based on 1st come 1st serve basis. AWA reserved the rights to end the registration earlier without prior notice should the seats have been filled up.